InVision, founded in 2011, enjoyed a great attention from the UI/UX designers in the past decade. With it’s integration to Sketch, which lacked native prototyping at the time, made a significant impact in the designing and software development industry. InVision’s growth was driven by its unique offerings that addressed the needs of the design community, with features like interactive prototyping, which helped it establish a dominant presence in the industry.
However, as we know that the software development industry is a no-monopoly industry and there is always a replacement for every tool. The same happened with InVision. With the more designer friendly and feature-savvy tools like Figma, Adobe XD, and other becoming a mainstream, InVision’s marketshare dwindled over the time. InVision did try to revive themselves with the Freehand tool but, it was in vain. Ultimately, the announcement came from the InVision CEO, Michael Shenkman earlier this year.
Today I am writing to share that after careful consideration we have made the difficult decision to discontinue InVision’s design collaboration services (including prototypes, DSM, etc) at the end of 2024.
Michael Shenkman CEO, Invision
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With what once a mainstream tool getting shut down, we are forced to migrate to find another alternative. Though, most of the migration has already happened, we wanted to give a final list based on our experience for the top 7 alternatives to InVision to use in 2025**.
Figma
The single big rival to InVision. Figma is hands down the first go to choice for the designers for now who are migrating from InVision. Founded in 2015, Figma has gained a lot of positive reviews among the designer community. Figma is known for its real-time collaboration capabilities, a feature that has made it highly popular among remote teams, as it allows multiple designers to work on the same file simultaneously without complex sync issues. Its cloud-based nature means that Figma is accessible across different platforms and devices, without the need for individual installations. Additionally, Figma's robust plugin ecosystem and community-driven templates provide flexibility and customization options not found in InVision. Figma’s collaborative and cloud-native approach has made it a favorite, especially for remote teams, where real-time feedback is crucial.
Motiff
Motiff is a new player in the competition of the alternative of InVision and a potential to perhaps become an alternative to Figma in the time forward. Launched in June 2024, Motiff is a design tool equipped with some of the great AI-powered features such as AI reduplication, AI design systems, AI layout, and AI consistency checker, and many more. Situated in Singapore, Motiff is already gaining positive reviews around the world in the designer community. However, it is still in the infancy stage and would require sometime to get accepted as an alternative to Figma and InVision but, a contender definitely worth a try in 2025.
Adobe XD
Integrates seamlessly with the Adobe Creative Cloud, making it a natural choice for design teams already using Adobe’s suite of tools. Adobe XD's advanced prototyping options, including auto-animate and 3D transforms, offer a more robust solution for complex animation and interaction design compared to InVision. This tight integration with Photoshop, Illustrator, and other Adobe products enables smoother transitions between creative stages, helping teams streamline their workflows when working on multiple design assets. For teams deeply embedded in Adobe’s ecosystem, XD offers a more cohesive experience with advanced prototyping options that InVision doesn’t provide.
Sketch
Sketch was one of the first UI/UX design tools tailored specifically for web and app design, though it is limited to macOS. Known for pioneering features such as symbols and reusable components, Sketch helps designers maintain consistency across large projects. Although it lacks native real-time collaboration, Sketch’s open plugin ecosystem allows users to customize their workflows with third-party tools and integrations for version control and handoffs. This flexibility has cemented Sketch as a staple in the design industry despite its platform limitations. Sketch is still widely used for its simplicity and flexibility. Although it doesn’t have built-in collaboration like Figma.
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Marvel
provides a simpler, more intuitive platform suited to quick prototyping and usability testing. Unlike InVision, Marvel includes built-in usability testing tools, allowing teams to gather feedback directly within the platform. Marvel’s user-friendly design makes it a popular choice for smaller teams and startups who need to produce and test prototypes quickly without the overhead of a more complex toolset. Marvel’s straightforward design and usability testing integration are ideal for teams needing rapid prototyping without complex toolchains, which can feel more accessible than InVision.
Axure RP
Stands out for its advanced prototyping capabilities, especially for projects requiring detailed interaction models and complex functionality. Axure supports dynamic elements like conditional logic and variable states, making it ideal for creating high-fidelity prototypes that mimic real product behavior. Additionally, its documentation and specification tools provide comprehensive support for complex projects, making Axure popular in enterprise settings where detailed specifications and design handoffs are critical. This depth of functionality, however, comes with a steeper learning curve compared to InVision. For projects requiring high fidelity and detailed interaction modeling, Axure’s advanced features are unmatched by InVision or other design tools.
Framer
is a robust design tool originally known for its code-based prototyping but has since evolved into an interactive, visual design tool with a strong focus on creating high-fidelity prototypes. Unlike traditional design tools, Framer brings an advanced layer of interactivity and animation, making it a popular choice among UI/UX designers who want to create immersive experiences. Initially launched as a code-heavy tool, Framer shifted to a no-code and low-code model, allowing designers to craft advanced animations and interactions visually, with the option to add JavaScript for further customization.
Conclusion
InVision was an important and the most used tool over the years in the designer community. In a volatile industry where change is the only constant, InVision is a perfect example of how lack of adaption and the pace of adoption can affect the marketshare one holds. InVision did give ample time to the designers to start migrating the projects to other and the support is still open till Dec 31st, 2024. However, being a top UI design company, presenting the alternative to InVision is our moral responsibility towards the community.
Apart from the tools which are alternative to InVision, various AI-powered design tools are emerging and presenting their candidature. Facing any difficulty? Our expert design team at Nimblechapps can ensure a smooth transition of your project.