6 step guide to becoming a WordPress Expert

WordPress is inarguably the most popular content management system and offers a series of professional opportunities for those willing to learn and acquire skills necessary to build online content. As consumer society keeps on adapting to online product and service acquisition, the need for expert WP developers is growing larger. Therefore, caching the train of progress on time is of paramount importance if you wish to grow as a WordPress developer.

Our current article is going to lead you through six elemental steps you need to take if you wish to become a WP expert. It’s not a simple list of actions you can take within a week; it’s a layout of fundamental processes you should go through within your timeframe and one at a time.

Learn the tools

Anyone can download a WordPress theme and use it as a template for their website, however, if you wish to be able to exploit the full potential of this popular platform you need to master the tools required to build software products with it. Let’s take a look at what you should learn and why this knowledge is necessary:

  • HTML – A standard web page markup language. Confused? It’s a language you need for the development of content you wish to display. 
  • CSS – If HTML helps us create and display web content, CSS allows us to manipulate that content. It’s the tool you’re going to use if you’re to change the color of an object, its position, size, etc.
  • PHP – a computer language necessary to build scripts that provide the functionality of your website. It’s the engine of web content.
  • MySQL – A popular database management system that allows the transfer and storage of information.

Explore WordPress potential

After you get the hang of basic tools, it’s time to learn what you can do with them within WordPress boundaries. You could start by creating a WP account and setting up a sandbox so you can unleash your creativity and have a safe environment for numerous cycles of trial and error. There’s also a wide range of online courses you can take or use tutorials to complete different tasks that will help you understand the capacity of this content management platform. The more practice you have, the more capable you’ll be to become an expert later.

Choose a path

Depending on your personal preference there’s a choice of software solutions you can develop using WordPress tools. 

You can become a core developer, which is not a very popular choice among people but gives you the chance to enhance your coding skills and contribute to the growth of the WP platform. As a Core developer, you look for bugs and issues within the platform and devise fixes and updates to keep the core functionality uninterrupted. 

Theme development is a lucrative path to take; it requires a profound understanding and extensive experience in the development of WordPress themes. It will allow you to build custom themes for clients who need a website or online apps for their business. 

If you wish to build scripts that extend website functionality, you should look into plugin development. This is where your PHP training will come most handy.

Learn to cut corners

As a developer, you’ll be placed under immense pressure by your clients. Meeting the deadlines, working out bugs, performing last-minute changes, these all require years of experience if you’re to get through easily. It’s best if you don’t wait to get into a bad situation to learn how to handle it, so try and find some WP debugging or other kinds of problem-solving tasks to get that experience you lack. 

Also, you can save a lot of work hours if you keep your projects stored online so they could be used later when necessary. This will save you time that you would otherwise spend typing lines of code you already wrote before.

Set up your lab

It’s not recommended to develop web content, whether it’s a website, app, or a certain plugin in a live environment. Moreover, your client could ask you to keep the software offline until it’s fully developed and tested. Therefore, you need a way to keep your work strictly local until the job is done and the project is ready to go live. 

WordPress has a series of helpful tools and resources for all occasions; among those stands the ability to set up a local development environment. This means that you can install a virtual server on your machine that you can keep offline and use a text editor of your choice to write code. When your coding process is done, you can run your project using the local server and make sure everything is ready or detect bugs and fix them.

Connect with the rest of the community

While you’ll probably spend most of your work hours alone at the computer, it’s important to stay connected with the rest of the WordPress community. This will help you build a network, learn to cooperate with others and get your hands in more work. It’s also a good way to get in touch with the latest trends and changes in the industry that you should be aware of. 


We hope this clarifies the route you need to take to become a WordPress expert developer. Arm yourself with patience and learn as much as you can. Remember that even at your peak, there is much to be learned.

How to Create a WordPress Strategy in 2020

WordPress is a software program used to develop websites, apps, and content sharing blogs. The platform powers over 25 percent of websites globally, with most big companies using it because of its tools that are easy to use. 

Having a functional website is a must for every business that wishes to grow its web presence. If you are already running a WordPress website, you need to have working strategies in place to achieve the desired results. 

Below are some of the best WordPress strategies to implement in 2020. 

Intensify on keyword research

Keyword research gives you a better understanding of your target audience and the kind of information they are looking for online. People often use keywords to find what is relevant for them, and you can target the right audience if you use them correctly.

You can use some basic keyword research tools to identify the right ones to use for your content. Without the right keywords, nobody may be able to find your content, however useful it may be.

Before you publish anything using WordPress, be sure to find out the search volume, competition, and difficulty of your set of keywords. Choosing these at random may not give you the kind of traffic you need for a successful online presence.

Invest in reliable hosting

To successfully run your WordPress website, you need a specific domain name and hosting service. You probably have these by now. If not, consider choosing a domain name that reflects the kind of brand you wish to represent.

A domain name helps identify the IP address of your website. It helps people to access your website without having to memorize its entire IP address. Choose a name that is short and easy to remember. 

To go together with the domain, find a reliable hosting service provider to ensure your website is available most of the time. If your website is down, it will not appear in search results, and this can be detrimental to your business.

Consider Search Engine Optimization

Search engine optimization boosts the visibility of your WordPress site on search engines. Combining SEO best practices with SEO-based plugins is a great steer in the right direction. 

Alongside search engine optimization, also consider utilizing the new social media optimization as well. Build an active presence on social media where most internet users spend their time. By sharing links to these sites, you can easily establish a brand that people trust. 

When it comes to search engine optimization, content is the king. Focus on the latest tactics, such as infographics and long-form content in your posts, which are now a necessity for most brands. 

Use SEO-friendly themes

If your WordPress website is for SEO purposes, you need to optimize this using the right themes. SEO-based themes come with several tools that enable search engines to locate your site faster.

You can always find these themes in various online platforms and marketplaces. Some of these are available as templates that you can activate at the click of a button. Using these themes presents a lot of functionalities and saves you a lot of coding time.

Make sure you understand the functionality of each theme before using it on your website. Read any documentation associated with it, then take action. Have a clear definition of what you want to achieve, and select the best theme from the available options. 

Get the links right

Double-check your links every time you publish your content. Broken links will always display error pages, and if this continuously happens on your site, you may end up losing potential customers. 

If you are using internal links, make sure that these direct traffic to the right pages. Internal links are essential for connecting similar content on WordPress. Internal links are as relevant as external links, and you must configure them correctly to facilitate easier navigation through your website. 

Detecting broken internal links and page URLs may not be easy, especially if you already have a lot of content on your site. Feel free to use specialized software to detect and resolve any link-related problems. It is a good practice to check your content for any errors before publishing it.

Configure the essential settings

Get the essential pages configured before publishing your original content. Customizing these pages early enough ensures that your site appears authentic to the public. Visitors should easily find out more about you and understand what you have to offer just by visiting these pages. 

To ensure this, have the privacy policy, contacts, and other basic pages correctly configured, and with the right information all the time. 

Also, ensure that permalink settings are up to date and that Google Analytics has the right settings. Google uses the analytics tool to establish the number of visitors to your website. You can also use the tool to track your visitors and assess their demographics. 


A solid web presence is mandatory for every individual or business seeking to thrive online. A good website is one reliable way of achieving greater recognition, trust, and new leads. With the right WordPress strategies in place, business growth is a guarantee. Developing a working strategy is not a walk in the park. However, you need to ensure that you do not implement any strategy blindly. Carry out enough research and gather enough information before putting any of them into action. 

Benefits of Developing a Website with WordPress

WordPress is one of the best content management system (CMS) available in the market currently. WordPress allows you to easily create, edit, manage and publish content on the website. It doesn’t require you to learn any programming at all. WordPress is currently being used by more than 25 percent of the websites out there.

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WordPress 5.0: Updates and What to Expect

New versions of WordPress brings new features along with it and exciting to see those features and put them to use. The WordPress 5.0 has come with the new block-based editor which is also known as Gutenberg.

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